Berlin Vino Espumoso 2009[1]

download Berlin Vino Espumoso 2009[1]

of 32

Transcript of Berlin Vino Espumoso 2009[1]

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    1/32

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    2/32

    OTROS PA SES CON VENTAJAS ARAN CELARI AS

    Segn el reglamento 2793/99 (fecha de inicio 01/01/2000) entre Sudf r ica y

    la Comunidad Europea se puede importar vino espumoso libre de impuestoshasta la cantidad de 450 000 litros (tasa de incremento anual = 5% delvolumen del ao de referencia) y para lo dems 5,40 /hl (reglamento0753/99).

    Segn el reglamento 2597/01 (fecha de inicio 01/01/2002) entre la Repb l icade Croac ia , Ant igu a Repb l ica Yugos lava de Macedon ia y Repb l ica deEslovenia y la Comunidad Europea se puede importar vino espumoso libre deimpuestos (con excepcin de champn y Asti Spumante) hasta las siguientescantidades:- Repblica de Croacia: 30.000 hl - Antigua Repblica Yugoslava de Macedonia: 15.000 hl - Repblica de Eslovenia: 16.000 hl

    A partir del 1 de enero de 2003, este volumen contingentario se incrementaranualmente en 4 800 hl, siempre que el ao anterior se haya utilizado como mnimo el80 % de la cantidad disponible. Este incremento anual se aplicar hasta que la sumade los contingentes arancelarios con los nmeros de orden 09.1588 y 09.1549 alcancela cantidad mxima de 72 000 hl.

    Las importaciones de los pases dentro de la Unin Eur opea estn libres dederechos de aduana.

    OTROS I MPUESTOS

    I m p u e s t o d e i n t e r n a ci n : 1 9 %

    Ese impuesto corresponde en su valor al impuesto sobre el valor agregado deAlemania

    I m p u e s t o s o b r e el c o n su m o e n A l em a n i a ( Sc h au m w e i n st e u e r ) :

    Impuesto para vinos y otras bebidas espirituosas fermentadas

    Vinos y otras bebidas espirituosas fermentadas de un grado alcohlicoadquirido superior a 1,2% vol. y bajo a 22% vol. tienen los siguientesimpuestos: 51 EUR/hl si el grado alcohlico no supere los 6% vol. 136 EUR/hl para los otros vinos y bebidas espirituosas fermentadas.

    (corresponde a 1,02 EUR/botella de 0,75l)

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    3/32

    REQUI SI TOS Y BARRERAS DE I NGRESO

    Antes de ingresar en el mercado alemn hay que cumplir con requisitos

    administrativos. En los siguientes prrafos se presentan estas informaciones.

    REQUI SI TOS DE ADUAN A

    Requis i tos genera les para todos los produc tos :

    - La factura comercial- Documento de transporte- Lista de carga- Declaracin del valor en la aduana- Documento nico Administrativo (DUA)

    Requis i tos espec f icos para v in o espum oso:

    Para la declaracin de Aduana se deben presentar los siguientes documentos:

    - El documento VI1Bajar el documento:

    http://exporthelp.europa.eu/update/requirements/ehir_eu09_01v001/eu/auxi/eu_spwine_v1form.pdf

    - Un certificado de una persona profesional del pas de origen y unanlisis de un laboratorio oficialmente reconocido

    Todos los productos orgnicos colocados en el mercado de la UE tiene quecumplir con la regulacin (EEC) No 2092/91 (OJ L-198 22/07/1991).

    Alimentos de origen no-animal tienen que cumplir con las normas delcontrol sanitario.

    Para informacin ms detallada ver el anexo (en ingls)

    PRESENTACI N

    Vinos espumosos y vinos carburados con CO2 deben presentarse enbotellas de vidrio que se cierran con:

    - un tapn de forma hongo, hecho de corcho y otro materialpermitido de entrar en contacto con alimentos, fijado con unaconstruccin, cubierto, si es necesario de una hojita metlicay revestido completo con folio, cubriendo el tapn y el cuellode la botella

    - otro tapn adecuado en casos de botellas con un volumenigual o ms pequeo a 0,2 litros

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    4/32

    ETI QUETADO

    Las siguientes normas para el etiquetado de vino espumoso estn establecidas

    por ley de la Unin Europea.

    La informacin en el etiquetado debe estar en una o ms lenguas oficiales de laUE. Las letras deben tener un tamao mnimo de 3 mm y la informacin debeestar situada en lugar claramente visible.

    Informaciones obligatorias

    - La designacin de venta junto con una referencia del pas deorigen

    Vino espumoso Vino espumoso de calidad o Sekt(donde las

    condiciones de produccin de este vino estnreconocidos para un vino espumoso de calidad - AnnexVIII para regalamiento (EC) No. 753/2002)

    Vino carburado con CO2, aadido, si es necesario delas palabras ganado carburando CO2

    - el volumen en litros, centilitros o mililitros- el grado alcohlico debe especificarse en % vol.- el tipo de producto, determinado por el contenido de azcar

    (Seco, semi seco, dulce, )- el nombre y la locacin del productor e importador- declaracin de los contenidos alrgicos, usando la expresin

    contiene sulfito o contiene sulfito dixido

    Informaciones voluntarias:

    - el nombre de la regin geogrfica- el nombre de la variedad de uvas- la expresin fermentado en botellas, fermentado con el

    mtodo tradicional y otras expresiones resultado de lastraducciones

    - la referencia a un mtodo de produccin indicando unareferencia geogrfica

    - el ao de cosecha- una referencia a calidad superior- una referencia a un premio de un gremio oficial

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    5/32

    ESTAD STI CAS - I MPORTACI ONES ( CI F)

    I MPORTACI ONES VI NO ESPUMOSO (2 20 4 1 0)

    A o 2 0 0 7

    Pr inc ip ales Pasesde o r igen

    Mon t o(M i lesEUR)

    % depar t ic ipac inen e l m ercado

    Francia228

    259,73 62,30Espaa 77 566,18 21,17Italia 57 466,44 15,69Ucrania 2 786,22 0,76Austria 1 233,03 0,34

    CHILE (Posicin 27) 5,84 0,002TOTALI MPORTADO

    3 6 6359 , 92 100,00

    A o 2 0 0 6

    Pr inc ip ales Pasesde o r igen

    Mon t o(M i lesEUR)

    % depar t ic ipac inen e l m ercado

    Francia 220 456,89 55,23Espaa 112 174,77 28,10Italia 63 345,73 15,87

    Ucrania 2 728,16 0,68Austria 1 514,48 0,38CHILE (Posicin 20) 14,95 0,004TOTALIMPORTADO 399163,69 100,00

    A o 2 0 0 5

    Pr inc ip ales Pases

    de o r igen

    Mon t o

    ( Mi les EUR)

    % d epar t ic ipac inen e l

    mercadoFrancia 170 237,22 52,37Espaa 103 257,55 31,76Italia 48 596,35 14,95Ucrania 3 075,74 0,95Pases Bajos 1 151,74 0,35CHILE (Posicin 19) 13,84 0,004TOTALI MPORTADO 325 080 ,09 100,00

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    6/32

    I MPORTACI ONES VI NO ESPUMOSO 220 4 1 0 1 9 (Los dems (aparte dechampn) de grado alcohlico adquirido superior o igual a 8,5 % vol.)

    A o 2 0 0 7

    Pr inc ip ales Pasesde o r igen

    Mon t o(M i lesEUR)

    % depar t ic ipac inen e l m ercado

    Espaa 77 431,08 54,75Italia 33 438,51 23,65

    Francia 28 595,88 20,22Ucrania 2 786,22 1,97Austria 1 069,93 0,76CHILE (Posicin 27) 5,84 0,004TOTALIMPORTADO 141415,13 100,00

    A o 2 0 0 6

    Pr inc ip ales Pasesde o r igen

    Mon t o(M i lesEUR)

    % depar t ic ipac inen e l m ercado

    Espaa 110 904,7 63,24Italia 35 956,8 20,50Francia 26 797,5 15,28Ucrania 2 728,16 1,56Austria 1 101,68 0,63CHILE (Posicin 19) 14,95 0,009TOTALI MPORTADO 1 7 5 3 7 3 , 6 2 100,00

    A o 2 0 0 5

    Pr inc ip ales Pasesde o r igen

    Mon t o

    (M i lesEUR)

    % de

    par t ic ipac inen e l m ercadoEspaa 103 139,02 67,73Italia 25 091,58 16,48Francia 22 001,95 14,45Ucrania 3 075,74 2,02Austria 825,71 0,54CHILE (Posicin 18) 13,84 0,009TOTALI MPORTADO 1 5 2 2 8 4 , 7 4 100,00

    Fuente: Eurostat Comext

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    7/32

    POTENCI AL D EL PRODUCTO.

    El mercado de vino espumoso es un mercado muy importante y con una largatradicin en Alemania: Con un consumo de aprox. 4 litros de persona por ao, losalemanes son los que consumen ms vino espumoso en el mundo. El consumototal en Alemania en el ao 2007 fue 3,1 Millones hl que corresponde a aprox. 414millones de botellas.

    En relacin con la produccin mundial de dos mil millones botellas significa que losalemanes consumen casi un cuarto de la produccin mundial de vino espumoso.

    El ao de mayor consumo de vino espumoso en Alemania fue el ao 1994. Luegobaj el consumo durante algunos aos en un 25% al nivel actual que est ms o

    menos estable desde 2002.

    La produccin de vino espumoso en Alemania est muy desarrollada y es de altacalidad. Ms de tres cuartos del consumo en Alemania provienen del propiomercado. El resto, aprox. el 20% del consumo de vino espumoso, proviene deimportaciones de otros pases (ver cuadros en 3.). En 2007 se importaron 582miles de hl (77,5 millones de botellas) a Alemania.

    El mercado de vino espumoso en Alemania es altamente competitivo. Aparte de lapropia produccin, que es muy fuerte, entran al mercado productos muy famososde otros pases: Entre otros el champn de Francia y el cava de Espaa.

    Ven t a de v ino espumoso en A leman ia segn los segmen t os(Enero-Septiembre 2008)

    Vino espumoso 93,5%Asti Spumante 4,4%Prosecco Spumante 1,3%Champn 0,8%

    Las m arcas que ms se vendenParticipacin en el mercado alemn (Enero-Septiembre 2008)

    Rotkppchen 26,8%Freixenet 9,3%Faber 5,9%MM Extra 5,2%Shnlein 5,0%Mumm 3,7%Jules Mumm 2,7%Cinzano 1,7%Light Live 1,6%Kupferberg 1,5%

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    8/32

    PRECI OS DE REFERENCI A RETAI L ( )

    Supermercado de descuentos:Barato: 2,29 3,99Intermedio: 4,99 5,29Alto: --Prosecco: 1,79 4,49Champn: 13,99

    Supermercado:Barato: 2,99 3,99Intermedio: 5,49 5,99Alto: 8,49Prosecco: 1,99 4,49Champn: 13,99

    Tienda especial:Barato: a partir de 5,90Intermedio: 10,90 - 12,90Alto: 21,50Prosecco: a partir de 5,30Champn: a partir de 23,00

    Una herramienta muy importante en el mercado de vinos espumosos son losprecios de accin (vs. el precio de estantera/precio normal). Normalmente seusan en relacin con eventos en lo cuales se consume vino espumoso,

    especialmente para la Navidad y Agno Nuevo.Algunas marcas se venden -en ms de la mitad de los casos- por el precio deaccin.

    ESTRATEGI AS Y CAMPAAS DE PROMOCI N UTI LI ZADAS POR LACOMPETENCI A

    Ver imgenes en el anexo

    Las campaas de promocin para vino espumoso hacen en gran parte publicidadcon la imagen de gente joven y atractiva.

    Muestran a las personas (y la botella/vaso) en posiciones erticas o en momentosen los cuales toman vino espumoso, que son por un lado fiestas y reuniones conamigos, y por otro lado momentos especiales y romnticos. Vino espumoso es unabebida para brindar en fiestas, cumpleaos, bodas, por pruebas aprobadas y ttulosobtenidos, y especialmente en la Navidad y Ao Nuevo.

    Otro tipo de campaa es subrayar la elegancia y la exclusividad del vino espumosomencionando la larga tradicin y la alta calidad de la bebida.

    Se juega tambin con la palabra del burbujeo del vino espumoso, describiendotomar vino espumoso como una experiencia burbujeante.

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    9/32

    CANALES DE COMERCI ALI ZACI N Y DI STRI BUCI N

    Venta de vino espumoso segn los puntos de compra (Enero-Septiembre 2008)

    Hipermercados a partir de 800 m 48,6%Supermercados de descuento 40,3%Supermercados tradicionales hasta 799m 11,1%

    CARACTER STI CAS DE PRESENTACI N DEL PRODUCTO RETAI L YMAYORI STA

    Ver imgenes en el anexo

    El diseo de las botellas es muy clsico. Las formas de las botellas son casi iguales

    y en el etiquetado solamente aparecen palabras, en parte en letras antiguas. Casino hay imgenes y fotos.

    La intencin es que el producto aparezca caro (aunque no lo es siempre) yexclusivamente para momentos especiales. Se subraya una cierta tradicin de lamarca y la pasin para la elaboracin de vino desde hace muchos aos.

    El vino espumoso se coloca en las estanteras de los supermercados clasificado porel precio (las marcas ms baratas abajo) y por las marcas (marcas famosas secolocan el lugares bien visibles, las distintas variedades de las marcas estncolocadas juntas).

    Marcas elegidas con frecuencia se colocan en lugares especiales, por ejemploestanteras propias en el pasillo. Estas acciones van en conjunto con una actividadde promocin y un precio de accin. Muchas veces estas acciones se organizanpara una fecha o un evento especial.

    SUGERENCI AS Y RECOMENDACI ONES DEL DI RECTOR COMERCI AL SOBRELA ESTRATEGI A A SEGUI R PARA LA PENETRACI N O COLOCACI N DELPRODUCTO CHI LENO

    Dado que el mercado de vino espumoso en Alemania es altamente competitivo yest dominado por algunas marcas como Rotkpchen y Freixenet, que tienen una

    gran participacin en el mercado, no resulta fcil para productos de Chile entrar aeste mercado sin una accin promocional. Adems hay que destacar que lafidelidad de los clientes a las marcas es muy alta.

    Por su envergadura, el vino espumoso es un mercado altamente interesante, paraChile, dado que ya tiene una fuerte presencia en el mercado del vino. Sin embargo,Chile todava carece de presencia en el mercado de vinos espumosos. Para ganarpresencia y entrar al mercado alemn, sera altamente recomendable usar lanotoriedad de los vinos chilenos y realizar una campaa promocional especficapara llamar la atencin de importadores y consumidores finales.

    Para negocios con las grandes cadenas de supermercados, la via tiene que ser

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    10/32

    capaz de producir y exportar grandes volmenes, y de ofrecer el vino espumoso aun precio relativamente barato.

    Otra alternativa es la exportacin de vinos espumosos del segmento de preciosmedio y alto. Para este propsito es recomendable optar por la va de losimportadores especializados y tiendas especializados en vino.

    En todo caso es altamente recomendable que las vias con inters en el mercadoalemn, participen en las ferias para demostrar sus calidades y estar presentes enlos eventos donde se renen los importadores y comerciantes de vino msimportantes. La feria ProWein en Dusseldorf es la feria ms importante en estesentido. Cada ao ProChile en conjunto con Wines of Chile organiza la participacinchilena en esta Feria, la presencia de las vias chilenas que exportan a Alemaniaen la ProWein es indispensable para el desarrollo del negocio, ya que para losimportadores y comerciantes alemanes, es muy importante conocer a losrepresentantes chilenos de las vias personalmente, y mantener el contacto

    personal con ellos.

    FERI AS Y EVENTOS LOCALES A REALI ZARSE EN EL MERCADO EN RELACI NA LOS PRODUCTOS

    ProWeinFeria internacional de vinos y licores para profesionales.Lugar: Feria de DsseldorfTurno: cada aoFechas: 29.03.2009 - 31.03.2009

    21.03.2010 - 23.03.2010Con la participaron de 3.160 expositores de 45 pases en 2008 es la feriams importantes de este sector en Alemania.

    Anfitrin: Messe Dsseldorf GmbHMesseplatz40474 Dsseldorf

    Responsables del projecto:Fon: 0211-4560-900Fax: [email protected]

    AnugaFeria internacional de alimentos; para profesionales

    Lugar: Feria de ColoniaTurno: Cada dos aosFechas: 10.10.2009 - 14.10.2009

    En 2007 participaron 6.323 expositores de 95 pases.

    Anfitrin: Koelnmesse GmbHMesseplatz 150679 Kln

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    11/32

    Responsables del projecto:Fon: 0221-821-2214Fax: 0221-821-3410

    [email protected]

    Forum V in iFeria internacional de vinos y licores para personas privadas (especialmente)y profesionalesDegustaciones, rdenes, venta directa, eventos

    Lugar : M,O,C, VeranstaltungscenterLilienthalallee 4080939 Mnchen (Freimann)

    Turno: cada ao

    Fechas: 13.11.2009 15.11.2009Datos de 2008: 9.500 visitantes y 304 exhibidores de 11 pases(mayoramente de Alemania y Austria)

    Anf i t r i n : ALBRECHT Gesellschaft fr Fachausstellungen und KongresseOettingenstrae 2580538 MnchenTel: +49 - (0)89 - 27 29 48 20Fax: +49 - (0)89 - 27 29 48 22Email: [email protected]: www.albrechtexpo.de

    Muest ra y Cata de v inos de ProChi leProChile organiza una muestra y cata de vinos cada ao en diferentes ciudades deAlemania.En 2008 la degustacin de vinos tuvo lugar en la Casa del Arte Lempertz enColonia. Nueve vias chilenas y ms de 100 vinos diferentes de Chile fueronpresentados a los expertos del vino de la regin de Colonia.La presentacin de los vinos fue acompaada de un men chileno.

    OTRA I NFORMACI N RELEVANTEEstadst icas

    Verband Deutscher Sektkellereien Asociacin Alemana de bodegas devinos espumososwww.deutscher-sektverband.de

    Deutscher Weinbauverband - Asociacin Alemana de Viticultoreswww.dwv-online.de

    German Wine Institute - Instituto Alemn de Vinoswww.germanwines.de

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    12/32

    Por ta les de V ino

    www.deutscherwein.de

    www.wein-praesente-markt.dewww.wein-plus.dewww.weinundglas.com

    Revistas Especia l izad as

    Wein und Marktwww.wein-und-markt.de

    Weinweltwww.wein-marktplatz.de

    Getrnke Zeitungwww.getraenke-zeitung.de

    Sommelierwww.sommelier-magazin.de

    Weinwirtschaftwww.weinwirtschaft.de

    Der deutsche Weinbauwww.der-deutsche-weinbau.de

    Genuss Magazin Wein.purhttp://www.genuss-magazin.eu/wein/

    Pginas Web de las marcas ms vend id as en A lem ania

    h t t p: / / w w w .r o t ka ep p ch en .d eh t tp :/ / w w w . m u m m - sek t .d ehttp://www.freixenet.dehttp://mm-sekt.dehttp://www.henkell.dehttp://www.soehnlein.de

    L inks

    www.winzer.dewww.dlg.orgwww.verbraucherministerium.dewww.deutsche-weinstrasse.dewww.msr-wein.dewww.zum-wohl-die-pfalz.dewww.rheinhessenwein.dewww.vdw-weinexport.dewww.weinland-nahe.de

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    13/32

    www.weinland-franken.dewww.natuerlich-saale-unstrut.dewww.badischer-weinbauverband.de

    www.oenologie.dewww.raiffeisen.dewww.mwvlw.rlp.dewww.oiv.intwww.weinbauverband-sachsen.dewww.wwg.dewww.rheingau.dewww.weinschule.comwww.deutscheweinakademie.dewww.fa-gm.dewww.gbz-koblenz.de

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    14/32

    ANEXO

    Para 6 . Cam paas de p rom oc in usados por la compet enc ia

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    15/32

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    16/32

    Para 8 . Present ac in y d iseo de las bo te l las y e t ique t ados

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    17/32

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    18/32

    Requ is i tos espec f icos para v in o espum oso

    Cer t i f i cat e and ana lys is r epo r t f o r w ine , g rape ju i ce and m us t

    Imports of wine, grape must and grape juice must be accompanied by the VI 1 Document, which consists of a certificate signed by a competent body ofthe country of origin and an analysis report that shall be done by an officiallaboratory recognised by the third country.

    The certificate provides for compliance with the conditions applying in thecountry of origin and, when the product is intended for direct humanconsumption, that it has not been subjected to oenological practices whichare not permitted within the EU.

    The analysis report must include the following information:

    The total dry extract, total acidity, volatile acid content, citric acidcontent, total sulphur dioxide content and the presence of varietiesobtained from interspecific crossings

    The density of grape must and grape juice The total and actual alcoholic strenght by volume of wines and grape

    must in fermentation

    In case of wine products not intended for direct human consumption, theanalysis report does not need to be completed.

    The certificate and the analysis report are not required for products inlabelled containers of not more than 5 litres fitted with a non-reusableclosure where the total consignment does not exceed 100 litres.

    The V I 1 document must be drawn up by the designated bodies in thecountry of origin according to the rules set out in Regulation (EC) No.555/2008 (OJ L-170 30/06/2008) and shall be submitted to EU customsauthorities for import clearance.

    Legislation

    Council Regulation (EC) No 479/2008 of 29/04/2008 on the commonorganisation of the market in wine, amending Regulations (EC) No1493/1999, (EC) No 1782/2003, (EC) No 1290/2005, (EC) No3/2008 and repealing Regulations (EEC) No 2392/86 and (EC) No1493/1999 (OJ L-148 06/06/2008)

    Commission Regulation (EC) No 555/2008 of 27/06/2008 layingdown detailed rules for implementing Council Regulation (EC) No479/2008 on the common organisation of the market in wine asregards support programmes, trade with third countries, productionpotential and on controls in the wine sector (OJ L-170 30/06/2008)

    Other information sources

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    19/32

    Further information on European Union's wine sector may be found underAgriculture and Rural Development Directorate General website:http://ec.europa.eu/agriculture/markets/wine/index_en.htm

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    20/32

    Product s f r om o rgan ic p roduc t ion

    The placing on the European Union (EU) market of livestock, unprocessed

    crop and animal products as well as other processed agricultural productsintended for human consumption or animal feed bearing a reference toorganic production methods must comply with the rules laid down byCouncil Regulation (EEC) No 2092/91 (OJ L-198 22/07/1991) which aims atthe promotion of quality products and the integration of environmentalconservation into agriculture.

    N ot e : A new EU regulatory framework for products from organic productionwas adopted by Regulation (EC) n 834/2007 (OJ L-189 20/07/2007). Thenew scheme will enter in force on 1 January 20 09 repealing Regulation2092/91.

    These rules established by Regulation 2092/91 cover mainly the followingaspects:

    Methods for organic agricultural production ofcrops and livestock,including beekeeping (set out in Annex I Regulation 2092/91)

    Processing organic agricultural products into foodstuffs (Annex IV).A list of ingredients authorisations is available in the Data base o ft he O rgan ic Fa rm ing I n f o rm a t ion Sys t em ( OFI S) officialwebsite:http://ec.europa.eu/agriculture/qual/organic/data/index_en.htm

    Labelling and the EU organic farming logo. The logo and indicationsreferring to organic production methods may be used only for certainproducts which meet all the conditions of the Regulation.

    Inspection measures and specific scheme to be applied for this typeof products by the appointed authorities in the Member States.

    These products can only be imported into the EU if they originate in a thirdcountry that has been authorised if the products have been controlled by arecognised inspection authority, are accompanied by the certificates ofinspection and have passed the mandatory verification of the consignmentand the certificate by the relevant Member States' authorities:

    Imports from third country

    Organic products from third countries may only be placed on EU market

    labelled as products with indications referring to organic production, if theyhave been produced in accordance with production rules and subject toinspection arrangements that are in compliance with, or equivalent to,Community legislation.

    Imports into the EU are allowed according to the following schemesestablished by Council Regulation 1991/2006 (OJ L-27 02/02/2007)(amending Regulation 2092/91):

    Country Authorisation

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    21/32

    In order to ascertain that goods have been obtained according to productionrules equivalent to those laid down in the Community, the EuropeanCommission makes a thorough investigation into the arrangements in the

    country concerned, examining not only the requirements imposed onproduction but also the measures applied to ensure effective control. Whererules are found to be equivalent, the third country is included in the list ofauthorised countries established by the Commission Regulation (EC) No345/2008 (OJ L-108 18/04/2008).

    Control by recognised inspection body or recognised inspection authority

    The Commission is working on the compilation of a list of inspection bodiesand inspection authorities competent to carry out inspections in countriesnot included in the list of recognised third countries. The function of thesebodies is to guarantee that products have been produced in accordance with

    production rules that are in compliance with, or equivalent to, Communitylegislation. Imports of organic products can only take place if they havebeen controlled by these recognised authorities.

    Authorisations to importers on a case by case basis

    From the first of January of 2007 until 12 months after the publication of thefirst list of inspection bodies and inspection authorities a parallel system hasbeen implemented, enabling the Member States to issue importauthorisations for consignments from third countries not included in theabove mentioned lists. Importers must prove that products were obtainedaccording to production rules equivalent to those laid down in Communitylegislation and were subject to inspection measures. The Member Statenotifies the European Commission and the other Member States of productsfor which it has issued an authorisation.

    A l i st o f t h ese impor t au t h o r i sa t i ons can be found in the Data base o ft he O rgan ic Fa rm in g I n f o rm a t ion Sys t em ( OFI S) official website:http://ec.europa.eu/agriculture/qual/organic/data/index_en.htm

    Certificate of inspection

    Imported consignments must be covered by an inspection certificate issuedby the competent authority or body in the third country, attesting that theconsignment has been produced in accordance with the production and

    inspection rules recognised as equivalent.

    The certificate which will be drawn up in accordance with the procedure andthe model laid down in Commission Regulation (EC) No 605/2008 (OJ L-16627/06/2008) must accompany the goods, in the original copy, to thepremises of the first consignee; thereafter the importer must keep thecertificate at the disposal of the inspection body and/or inspection authorityfor not less than two years.

    Verification of the consignment

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    22/32

    The release for free circulation into the EU of a consignment of organicproducts is conditioned by the submission of the original certificate ofinspection to the relevant Member State's authority, the verification of the

    consignment by the relevant Member State's authority and the endorsementof the certificate of inspection.

    Legislation

    Council Regulation (EEC) No 2092/91 of 24 June 1991 on organicproduction of agricultural products and indications referring theretoon agricultural products and foodstuffs (OJ L-198 22/07/1991)

    Commission Regulation (EEC) No 207/93 of 29 January 1993 definingthe content of Annex VI to Regulation (EEC) No 2092/91 on organicproduction of agricultural products and indications referring theretoon agricultural products and foodstuffs and laying down detailed

    rules for implementing the provisions of Article 5 (4) thereto (OJ L-25 02/02/1993) Commission Regulation (EC) No 223/2003 of 5 February 2003 on

    labelling requirements related to the organic production method forfeedingstuffs, compound feedingstuffs and feed materials andamending Council Regulation (EEC) No 2092/91 (OJ L-3106/02/2003)

    Commission Regulation (EC) No 345/2008 of 14 January 1992 layingdown detailed rules for implementing the arrangements for importsfrom third countries provided for in Regulation (EEC) No 2092/91 onorganic production of agricultural products and indications referringthereto on agricultural products and foodstuffs (OJ L-10818/04/2008)

    Commission Regulation (EC) No 605/2008 of 20 June 2008 layingdown detailed rules for implementing the provisions concerning thecertificate of inspection for imports from third countries under Article11 of Council Regulation (EEC) No 2092/91 on organic production ofagricultural products and indications referring thereto on agriculturalproducts and foodstuffs (OJ L-166 27/06/2008)

    List of bodies or public authorities in charge of inspection providedfor in article 15 of Regulation (EEC) No 2092/91 (OJ C-3517/02/2007)

    Other information sources

    Guide to Community rules, legislation and reports on organicfarming may be found under Directorate-General for Agriculture andRural Development website:h t t p : / / e c.e u r op a .e u / a gr i cu l t u r e/ q u al / o r g an i c/ i n d ex _ e n.h t m

    The website of OFIS (Organic Farming Information System) containsa summary of the information consisting of import authorisations,ingredient authorisations and bodies or public authorities in charge ofinspections:http://ec.europa.eu/agriculture/qual/organic/data/index_en.htm

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    23/32

    Additional information for Germany

    The importer or his representative must, at the latest by the time that the

    certificate of inspection is submitted, inform the inspection body of eachconsignment to be imported giving the name and address of the firstconsignee as well as any details that the body may require.

    The inspection body will verify that the inspection certificate, preferablywritten in German, is compliant with the requirements derived from theaforementioned EU legislation. Additionally, and if deemed necessary, theactual products may be physically inspected in order to assure the requiredlevel of compliance with these requirements.

    The release for free circulation of products not complying with therequirements is conditional on the removal of references to the organic

    production method from the labelling, advertising and accompanyingdocuments.

    Competent authority / competent bodies

    Bundesministerium fr Ernhrung, Landwirtschaft und Verbraucherschutz -BMELV (Federal Ministry of Food, Agriculture and Consumer Protection)Abteilung 5 Lndlicher Raum, Pflanzliche Erzeugung, Forst- undHolzwirtschaft (Department 5 Rural Areas, Plant Production, Forestry andWood Industry).Unterabteilung 52 Strukturpolitik, Lndliche Entwicklung, kologischerLandbau (Sub-department 52 Structural Policies, Rural Development,Organic Farming)

    P.O. Box 140270DE-53107 BonnTel: (+49) 1 888 5290 / 1 228 5290Fax: (+49) 1 888 529 4262 / 1 228 529 4262E-mail: [email protected]: http://www.bmelv.de

    Inspection bodies

    List of designated public authorities and/or approved private bodies incharge of inspection of products from organic production

    Other information sources

    Biologische Bundesanstalt fr Land- und Forstwirtschaft - BBA(Federal Biological Research Centre for Agriculture and Forestry):http://www.bba.de

    Frderpreis kologischer Landbau (Promotional award for organicfarming): www.foerderpreisoekologischerlandbau.de

    kologischer Landbau (Organic farming): www.oekolandbau.de Bundesprogramm kologischer Landbau (Federal Organic Farming

    Scheme): www.bundesprogramm-oekolandbau.de

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    24/32

    Institut fr kologischen Landbau (Institute of Organic Farming atthe Federal Agricultural Research Centre): www.oel.fal.de

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    25/32

    H eal t h con t r o l o f f oods t u f f s o f non -an im a l o r i g in

    Imports of foodstuffs of non-animal origin into the European Union (EU)

    must comply with general conditions and specific provisions designed toprevent risk to public health and protect consumers' interests.

    Hence, the general rules applicable to these products are as follows:

    1. General principles and requirements of Food Law established inRegulation (CE) No. 178/2002 (OJ L-31 01/02/2002);

    2. General foodstuffs hygiene rules according to Regulation (EC) No.852/2004 (OJ L-226 25/06/2004);

    3. General conditions concerning contaminants in food;4. Special provisions on Genetically Modified (GM) food and Novel food

    of Regulation (EC) No. 1829/2003 (OJ L-268 18/10/2003) and

    Regulation (EC) No.258/97 (OJ L-43 14/02/1997);5. General conditions of preparation of foodstuffs;6. Official control of foodstuffs;

    When a hygiene problem likely to pose a serious risk to human health arisesor spreads in the territory of a third country, the European authorities maysuspend imports from all or part of the third country concerned or takeinterim protective measures regarding the foodstuffs concerned, dependingon the seriousness of the situation.

    EU legislation establishing protective measures

    1. General principles and requirements of Food LawBasic food law requirements applying to all food imported into the EuropeanUnion (EU) are laid down in Regulation (EC) No. 178/2002 (OJ L-3101/02/2002), which among other topics covers.

    Compliance or equivalence: Imported food must comply with therelevant requirements of food law or conditions recognised by the EUto be at least equivalent thereto.

    Traceability: The Regulation defines traceability as the ability to traceand follow food and ingredients through all stages of production,processing and distribution it also contains general provisions fortraceability which cover all food business operators, withoutprejudice to existing legislation on specific sectors such as beef, fish,Genetically Modified (GM) food, etc. Importers are similarly affectedas they will be required to identify from whom the product wasexported in the country of origin. Unless specific provisions forfurther traceability exist, the requirement for traceability is limited toensuring that businesses are at least able to identify the immediatesupplier of the product in question and the immediate subsequentrecipient, with the exemption of retailers to final consumers (onestep back-one step forward).

    Responsibilities of food importers: Food business operators at allstages of production, processing and distribution within thebusinesses under their control shall ensure that foods satisfy the

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    26/32

    requirements of food law which are relevant to their activities andshall verify that such requirements are met. If a food businessoperator has reason to believe that imported food is not in

    compliance with the food safety requirements, it shall immediatelyinitiate procedures to withdraw the food in question and inform thecompetent authorities thereof.

    2. General foodstuffs hygiene rules

    The relevant hygiene rules of food which need to be respected by foodbusiness operators in third countries are contained in Regulation (EC) No.852/2004 (OJ L-226 25/06/2004):

    General obligation on the operator to monitor the food safety ofproducts and processes under his responsibility;

    General hygiene provisions for primary production and detailedrequirements for all stages of production, processing and distributionof food;

    Microbiological criteria for certain products which are established inCommission Regulation (EC) No. 2073/2005 (OJ L-338 22/12/2005);

    Procedures based on Hazard Analysis and Critical Control Point(HACCP) principles;

    Approval and registration of establishments;The following guidance documents may be found in the EuropeanCommissions Health and Consumer Protection Directorate General (DGSANCO) website:

    Key questions related to import requirements and the new rules onfood hygiene and official food controls:http://ec.europa.eu/food/international/trade/interpretation_imports.pdf

    Guidance document on the implementation of certain provisions ofRegulation (EC) No 852/2004 on the hygiene of foodstuffs:http://ec.europa.eu/food/food/biosafety/hygienelegislation/guidance_doc_852-2004_en.pdf

    Guidance document on the implementation of procedures based onthe HACCP principles, and on the facilitation of the implementation ofthe HACCP principles in certain food businesses:http://ec.europa.eu/food/food/biosafety/hygienelegislation/guidance

    _doc_haccp_en.pdf

    3. General conditions concerning contaminants in food

    Contaminant substances may be present in food as a result of the variousstages of its production and marketing or due to environmental pollution.Since they represent a real risk for food safety, the EU has taken measuresto minimise the risk by setting maximum levels for certain contaminants infoodstuffs.

    a) Maximum levels of certain contaminants in foodstuffs

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    27/32

    Certain foodstuffs (i.e. fruit, vegetables, nuts, cereals, fruit juices, etc)must not, when placed on the market, contain higher contaminant levelsthan those specified in Regulation (EC) 1881/2006 (OJ L-364 20/12/2006).

    This Regulation covers four different categories of contaminants: nitrates,aflatoxins, heavy metals (lead, cadmium, mercury) and 3-monochloropropane-1,2diol (3-MCPD), etc.

    The maximum contaminant levels relate to the edible part of the foodstuffsbut apply also to the ingredients used for the production of compoundfoodstuffs.

    b) Maximum levels of pesticide residues in and on food

    Member States may restrict the putting on the market within their territories

    of certain products containing pesticide residues if the quantity of theseresidues exceeds the maximum levels permitted presenting an unacceptablerisk to humans. These limits depend on the toxicity of the substance inquestion.

    Regulation (EC) No 396/2005 (OJ L-70 16/03/2005) sets up harmonisedmaximum levels of pesticide residues for agricultural products or partsthereof intended for food to be used as fresh, processed and/or compositefood in so far as they may contain pesticide residues.

    c) Maximum levels of radioactive contamination of foodstuffs

    Regulations (EC) 3954/1987 (OJ L-371 30/12/1987) and 944/1989 (OJ L-101 13/04/1989) lay down the maximum permitted levels of radioactivecontamination of foodstuffs (either immediately or after processing) whichmay be placed on the market following a nuclear accident or any other caseof radiological emergency.

    There is a list of minor foodstuffs (i.e. those which are consumed least) forwhich the maximum permitted levels are considerably higher (ten timeshigher)

    d) Materials intended to come into contact with foodstuffs

    Materials and articles intended to come into contact with foodstuffs must bemanufactured so that they do not transfer their constituents to food inquantities which could endanger human health, change the composition ofthe food in an unacceptable way or deteriorate the taste and odour offoodstuffs.

    The Regulation (EC) No. 1935/2004 (OJ L-338 13/11/2004) establishes alist of groups of materials and articles (such us plastics, ceramics, rubbers,paper, glass, etc.) which may be covered by specific measures that includea list of the authorised substances, special conditions of use, puritystandards, etc. Specific measures exist for ceramics, regenerated celluloseand plastics.

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    28/32

    4. Special provisions on Genetically Modified (GM) food and Novel food

    In order to ensure the highest level of protection of human health, EU

    legislation provides for a single authorisation procedure for the placing onthe market of food containing, consisting of or derived from GeneticallyModified Organisms.

    An application must be sent to the competent authority of a Member Stateand then referred to the European Food Safety Authority (EFSA) whichcarries out a risk assessment.

    On the basis of the opinion of EFSA, the Commission drafts a proposal forgranting or refusing the authorisation, which must be approved by theStanding Committee on the Food Chain and Animal Health. The authorisedfood and feed are entered in the Community Register of GM food and feed.

    Novel foods (i.e. foods and food ingredients that have not been used forhuman consumption to a significant degree within the EU before 15 May1997) must also undergo a safety assessment before being placed on theEU market.

    Companies that want to place a novel food on the EU market must submittheir application to the competent body of a Member State for riskassessment purposes. As a result of this assessment, an authorisationdecision may be taken. The authorisation decision defines the scope of theauthorisation, the conditions of use, the designation of the food or foodingredient, its specification and the specific labelling requirements.

    Novel foods or novel food ingredients considered by a national foodassessment body as substantially equivalent to existing foods or foodingredients may follow a simplified procedure, only requiring notificationsfrom the company.

    5. General conditions of preparation of foodstuffs

    EU legislation lays down the rules relating to treatment of foodstuffs, foodingredients and their conditions of use in order to protect the health ofconsumers and guarantee the free circulation of foodstuffs in the EuropeanUnion market.

    Moreover, specific provisions for groups of foods are laid down in specificDirectives. These include compositional requirements, hygienerequirements, list of additives, purity criteria, specific labelling requirements, etc

    a) Authorised food additives and flavourings

    The scope of the Directives covers food additives and flavourings used asingredients during the manufacture or preparation of food and which arepart of the finished product.

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    29/32

    The only substances which may be used as food additives are those includedin the approved common lists and then only under the conditions of usementioned in those lists (e.g. colorants, sweeteners, preservatives,

    emulsifiers, stabilisers, raising agents, etc).

    b) Preparation and treatments of certain foodstuffs

    There are also rules in relation with the manufacture, marketing andimportation of foods and food ingredients that are subject to specifictreatments such as Council Directive 89/108/EEC (OJ L-40 11/02/1989) onquick-freezing or Directive 1999/2/EC (OJ L-66 13/03/1999) on ionisingradiation.

    c) Specific provisions for certain groups of products and for foodstuffs forparticular nutritional purposes

    Specific provisions are applied to certain groups of products (such as cocoa,sugar, etc.) and to foodstuffs intended for particular nutritional uses (babyfoods, dietary foods, gluten-free foods...). These may include specificrequirements on composition, hygiene, labelling (e.g. declaration of theenergy value, carbohydrate, protein and fat content), list of additives, puritycriteria, etc.

    Summaries and lists of legislation Foodstuffs for particular nutritionalpurposes may be found in Health and Consumer Protection DirectorateGeneral (DG SANCO) website:http://ec.europa.eu/food/food/labellingnutrition/nutritional/index_en.htm

    6. Control of foodstuffs.

    The competent authorities in Member States will carry out regular controlson imported food of non-animal origin to ensure they comply with the EUgeneral health rules designed to protect health and interests of consumers.

    The control may apply to import into the EU and/or to any other stage of thefood chain (manufacture, processing, storage, transport, distribution andtrade) and may include a systematic documentary check, a random identitycheck and, as appropriate, a physical check.

    Further information may be found in the Health and Consumer ProtectionDirectorate General (DG SANCO) website:

    Key questions related to import requirements and the new rules on foodhygiene and official food controls:http://ec.europa.eu/food/international/trade/interpretation_imports.pdf

    Legislation

    EU legislation on health control of foodstuffs of non-animal origin.

    Other information sources

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    30/32

    Guidance documents

    Guidance on the implementation of articles 11, 12, 16, 17, 18, 19and 20 of Regulation (EC) No. 178/2002 on General Food Law.Conclusions of the Standing Committee on the food chain and animalhealth:http://ec.europa.eu/food/food/foodlaw/guidance/guidance_rev_7_en.pdf

    Key questions related to import requirements and the new rules onfood hygiene and official food controls:http://ec.europa.eu/food/international/trade/interpretation_imports.pdf

    Guidance document on the implementation of certain provisions ofRegulation (EC) No 852/2004 on the hygiene of foodstuffs:http://ec.europa.eu/food/food/biosafety/hygienelegislation/guidance_doc_852-2004_en.pdf

    Guidance document on the implementation of procedures based onthe HACCP principles, and on the facilitation of the implementation ofthe HACCP principles in certain food businesses:http://europa.eu.int/comm/food/food/biosafety/hygienelegislation/guidance_doc_haccp_en.pdf

    Questions and answers on Residues and Contaminants in foodstuffs:http://ec.europa.eu/food/food/chemicalsafety/residues/fcr_qanda_en.pdf

    Introduction to EC Pesticides residues legislation:http://ec.europa.eu/food/plant/protection/resources/intro_en.pdf

    Questions and answers on the regulation of GMOs in the EU:http://ec.europa.eu/food/food/biotechnology/gmfood/qanda_en.htm

    A Practical Guide to EU legislation on Food Contact Materials givesexplanations and examples of legal terms which may be helpful forthe general reader:http://ec.europa.eu/food/food/chemicalsafety/foodcontact/practical_guide_en.pdf

    Further useful information in European Commission's Health and ConsumerProtection Directorate General (DG SANCO) website

    General Food Law:http://ec.europa.eu/food/food/foodlaw/index_en.htm

    Microbiological Criteria:http://ec.europa.eu/food/food/biosafety/salmonella/microbio_en.htm Food Contaminants:http://ec.europa.eu/food/food/chemicalsafety/contaminants/index_en.htm

    Pesticide Residues:http://europa.eu.int/comm/food/plant/protection/pesticides/index_en.htm

    Database on Pes t ic ide Max im um res idue leve ls :http://ec.europa.eu/food/plant/protection/pesticides/database_pesticide_en.htm

    Genetically Modified (GM) food:http://ec.europa.eu/food/food/biotechnology/gmfood/index_en.htm

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    31/32

    Novel Food:http://ec.europa.eu/food/food/biotechnology/novelfood/index_en.htm

    Food Additives:http://ec.europa.eu/food/food/chemicalsafety/additives/index_en.htm

    Food flavourings:http://ec.europa.eu/food/food/chemicalsafety/flavouring/index_en.htm

    Food irradiation:http://ec.europa.eu/food/food/biosafety/irradiation/index_en.htm

    Foodstuffs for particular nutritional purposes:http://ec.europa.eu/food/food/labellingnutrition/nutritional/index_en.htm

    Food Contact Material:http://ec.europa.eu/food/food/chemicalsafety/foodcontact/index_en.

    htm

    Additional information for Germany

    Control Procedure

    Consignments of foodstuffs of non-animal origin for which EuropeanCommission has taken interim protective measures, are subject to amandatory control before release from Customs in order to ensure that theycomply with the special health conditions (health certificates, officialsampling and analysis,...) laid down by each specific Commission Decision.Other foodstuffs of non-animal origin may be also subject to controls,without prior warning, at the point of entry or at any other stage of thechain (processing, storage, transport, distribution and trade).

    Competent authorities / competent bodies

    Bundesministerium fr Ernhrung, Landwirtschaft und Verbraucherschutz -BMELV (Federal Ministry of Food, Agriculture and Consumer Protection)Abteilung 4 Agrarmrkte, Planungsgrundlagen, Sozialordnung (Department4 Agricultural Markets, Planning Basis, Social Rules).Unterabteilung 41: Mrkte fr pflanzliche Erzeugnisse, allgemeine

    Angelegenheiten der Agrarmrkte, Sozialordnung (Sub-department 41Markets for Vegetable Products, General Matters on the Agricultural Market,Social Rules)

    Wilhelmstrae 54DE-10117 BerlinTel: (+49) 30 18 529 3184Fax: (+49) 30 18 529 3298E-mail: [email protected]: http://www.bmelv.de

    Legislation

  • 8/2/2019 Berlin Vino Espumoso 2009[1]

    32/32

    Gesetzbuch ber Lebensmittel, Bedarfsgegenstnde und Futtermittel(LFGB) - BGBl 2005, 2618 (3007), 01/09/2005 (Food, Commoditiesand Feed Code)

    Verordnung ber Lebensmittelkontrolleur (LkonV)- BGB1 I 2001,2236, 17/08/2001 (Order on Food Inspection) Verordnung zur Durchfhrung von Vorschriften des

    gemeinschaftlichen Lebensmittelhygienerechts ((EULMRDV) BGBl I2007, 1816 08/08/2007 (Regulation on the implementation ofprovisions of the food hygiene law)

    Other information sources

    Bundesamt fr Verbraucherschutz und Lebensmittelsicherheit - BVL (FederalOffice of Consumer Protection and Food Safety): http://www.bvl.bund.de