w · ^ora Min AIC00 Inckro Arre" S c 0 Mq Chesilhont ate Swedesboro O O°PitmOn\CAMDEN o Penns...
Transcript of w · ^ora Min AIC00 Inckro Arre" S c 0 Mq Chesilhont ate Swedesboro O O°PitmOn\CAMDEN o Penns...
PA.
`f ;
` f
+\Y_.
.. ,. .n.
w, .
&""rTriKIST
,:t'EEM e55E5 maBa .ta
á.1sMY+-£401151
laenwo
w, . rn., ttr.,r.r`,^ ..
( .\, Ihll,tth l+lu.l /. .._.
tnl'i:
.. ow,.a\.rja`1 1 . : -..ry Wee.`\w... ;. n <.L
M .
eM\tdbfowe
twOrY. 07
r1 jwv 13
**Men
++Yy ,R..pwane.
wCRy
I pgCLaw a,Mhn knomood
*SmyrnaClayton
Oi0SR
OClMawOW
l;Hle
aWyom ng
Wtwds.de0Mago
x.10,0rr éter
ower
DELAWARE
B
vti wa.lne..s..
Oartun
r -.e + 1L _,_rnenem
-^ _PNeral.hurg
e\.r ."F-- 'a s,a1,g-\ -,82Pe OMurlcae
..Secretary E.,1 óaoraaove. Market
Sn DtM
Z
'CnESTER "en"
aGhar
ews
swlle0
E.NR,aoes h e:
<
tr.anc
WICOMICO
Ilanm10oMoutonO Milford
o Untan
M.*M.*arLMe
IMRM
ee.e.a
rtrr.rg
D e / e r g t e
SUSSEX0 Coe, rwood
Bridgeville
SeafordoConcerd
Bethel(' óEa
Laurel
De maGu
OEllendale
What
aGehrgelown
4 e y
Lewes
Rehoboth
OakaaOrchards d
M,ISIoroO
MiIIrma0
wthw eLs
ErnkforáRa.ana
OHeeranPesw1M
O
0puanbm II Salisbury)O Werrtaa;n
'05,111eFruNnd PoweIlwlle0 &rllnBlra.e
her,
41 vernonSOMERSET
ovenlon e
okrn.nR-^+Pe10 00i;;//aDerranmaunl
den
0 Manen
08ads.vsCn T o,,.
B an
B shoc
ewe
IronsbneOORCESTER
Queponco
Snow Hid e IJ)
GrGletm oa
r
_ . ... ...._. .....
-. ,artabnt N. J.
w,rrr. pAJ
uz
rr re con
L
0.t
MARKET FACTS
Population 491,000
Radio Homes
Consumer Spendable Income S1,521,434,000
Retail Sales $868,698,000
SOURCE; SRDS JUNE 1969
J)
More people in Wamsland listen to WAMS each weekthan any other radio station!!
PENNSYLV AN IA p`o1;6
t"eIsow,;r,gtowr,wine
West Cheater ,CHESTER O heete ,
WI
NeNorthEast
KENT
LARYLAND
QUEENANNES
Philadelphia;overed but omitted
from coverage map
O Densely -built up
and Urbanized Areas
Milton Bridgeville Rehoboth Beach
Georg
SUSSEX
Laurel 1 -r Wilmington o toMetropolitan A re
-an
hohocYen vpi-f 1A
dd . eld
WILMINGTON COVERAGEDELAWARE RATES
MARKET DATA
GENERAL
1
hr.t/2hr.
t/4hr.
10min.
5min.
1
min.30sec. ID's
1 time ... 80.00 45.00 27.00 20.00 15.00 10.00 7.50 5.00
26 times . 76.00 42.75 25.65 19.00 14.25 9.50 7.10 4.75
52 times . 72.00 40.50 24.30 18.00 13.50 9.00 6.75 4.50
104 times . 68.00 38.25 22.95 17.00 12.75 8.50 6.40 4.25
156 times . 64.00 36.00 21.60 16.00 12.00 8.00 6.00 4.00
260 times . 60.00 33.75 20.25 15.00 11.25 7.50 5.60 3.75
312 times . 56.00 31.50 18.95 14.00 10.50 7.00 5.25 3.50
SATURATION PACKAGE PLAN
1 minute announcements for consecutive weeks' broadcasting
SPOTS PER WEEK
NUMBER OF WEEKS 6 12 18 24 30 or more
1-12 $8.00 $7.50 $7.00 $6.50 $6.00
13-25 7.50 7.00 6.50 6.00 5.50
26-52 7.00 6.50 6.00 5.50 5.00
66th in Population but THIRD HIGHEST INCOME -PER -HOUSEHOLD IN THE NATION!
PopulationSpendable IncomeIncome per HouseholdTotal Retail SalesFoodDrugGeneralApparel' tome FurnishingsAutomotive .......Filling StationRadio Housc`lolris .
., r',
NEW CASTLE COUNTY, DELAWARE Metro
"Editor & Publisher" SRDS SRDS
326,506 318,700 379,300
$1,009,942,000. $921,312,000. $1,038,672,000.
9,680. 10,024. 9,490.
473,190,000. 452,779,000. 520,147,000.
112,395,000. 110,81 1,000. 128,256,000.
16,259.000. 16,120,000. 17,567,000.
62,152,000. 61,71 1,000. 63,611,000.
30,815,000. 29,323,000. 32,261,000.
29,484,000. 26,655,000. 29,695,000.
69,842,000. 70,934,000. 84,295,000.
35,128,000. 38,628,000. 44,150,000.86,740 102,510
9s730 119,020
TUXCOVERS THE CHEMICAL CAPITAL OF THE WORLD . . e
LIKE A GIANT UMBRELLA . - .
WTUX has served Wilmington
for over a quarter of a century.
WTUX BLANKETS
THE DELAWARE
VALLEY WITH A
NON -DIRECTIONAL
SIGNAL ...CLEAN, CLEAR,
EFFECTIVE
BROADCASTING!
Free'J New Be Reñ Ht Pen ° °
e.-e
`{J eno. r,Bpyen nm CrP:i,omnD .os,bTeÍfor.
°OW omissin 'O Oder,' . u sown" owne OO 5hYllingtoó Athof°r,eFor9e Zie lerville W ÓSoudetie nholds Birdsboro ooveuss.eoStOwe g a Hatrreldo\ aenvermAadamstown mPoóSeñátoga
C
enso Reamstown &i ertowoS. Pottsbwn° 0 hrsr ansdaleo
o \ g /Nenilworth °linfield MONTGOM, kron popphrdñalerow^°Lrowmsrsnl^eoo ° Waó ick
DRo °Cllegevilleo ° ó 0 oTerre Hill Iverson
P t 9 Yers/o°Cenlille°BrownstownMmundole oChmthlowna^lowng"`I¡;"^-°o o Phoenixville
Norristepllsvilleg
oClenmooreRmherton VaI`IeYF.orge.0.Iolm°O
BarevilleNoB 1 yIrnenoCherS'`erwlTecockZeo/nNand°^dBrookp" (onshohorkenG0 o nd ` I CHESTER limvillep r,ore, 9óweooB` olnlerc0urseWa Edono ,
OPaoh !;.le ro 2 Gordonville Ronlo esville [,e,vsm, RanMS SQje SCoo,e'o C pDowningtown LowerMerárí'
awDel'^'RÓ"0 ° aa'ér, e o Sadshury"o .%/® 0rhorndate Chatwood UY
te wmo sv.et so.osbw0 re Gap_ / dRe ® m eOOMadena po Upper Dorby.,° Relron Chrinionem(o p PomeroyoMorrorvo Oyy(hesterMedia
gridICOnestoga
°le NewProridenre 1lAtgIM 04e¡ gunkRunill. Marspal/fonOWestlown .p.vl uOrryville° COehfdnvllleo ybO,g °Unionville DELAWARE Trougpp Chadds For Ch esKbkwoodo Chatham:1%o Kennett Sq./LMo,
.o LANCASTER West Grove co ° 0 Mendenhátus
H\ Ood Lincoln University° LandenoAvondalgNlyn prdenyio
Fawno Grove :It-°°Cardat
Whitefordyresvnlee
Sees
ORD
WTUXWILMINGTON, DELAWARE
TEL. 302-655-8821
O.Doylestowlfont
o 0lamisunrglon Newtown-
MiddlelownaoroL
Longhorne°Lewt
,::n
'%..scu41., `Bristólngtón °
uare
¡ e [ryyy BeyDe I ..n,yr.
ADELPHIASiDowoOOCWr
Philadelphia I
.o. ° .O. MoWM -Moor1lowno
Hartford Lumherton
Camden Vincentown0OCollingswood godaCAuduboA o oMedford
'ypé pom OLawnvde Marlton
'MedfordMedfordL
pwooakuv",...me^10"r,n
Mantua VOre -Pnr 1U a»ri-Murrrr Ba,nshoro0o
ñrJ^ora Min AIC00 Inckro
Arre"
S c
0 Mq Chesilhontate
Swedesboro O O° PitmOn\CAMDEN oPenns Grove Rcn»oo°° tmanrwlleo ° heorIhOrd Works
arneYs El. L OCISSb0r00 Cesar amokoConowingo errs Harnsonwllc Williomstowne
\\° tte®/ Snorer^w^O m Cloytonm W'^ low° H^mm^nt n I° Darlington° o s /ennswlle town Monroewlle GLOUCESTER
arrettsville PorID\sn Elkton.©. Beor° ! Woods Fnkhnvdle0 `Jnn.rerPorest Hill
P\0 Charlestown ° II K SALEM °torso
° North E st I Delaware City ElmerPerryville + $Olern MalagaPerryville.
Gordon K. Macintosh, PresidentWilliam S. Ewing, V -P, Commercial
Nottingham° Wlmrngton7.Lew ndle ° o'
Oxforde New° eBo rHosesun Beheeoeoo0London
rs^sOOrYRisin n m M, e ° ©ElslCECIL 0 gSu sumen°
Ch .II Newnrk vo
bbeny Grove Elk Mills New Co'Christiana
©11
O OAllowayBel Aire Havre de Grace ° Petry Point SNEW jj Dwntono ^ Newfield0 CASTLEI t/ o
Ifübe", SeabrO J`UDDer FaIIszQ( Perryman _) ,r
Conran
!Bradshaw
Aberdeen e hesopeoke City
Warwick°ICecillon0
fBetterton ` °Galena$hll Pond Morreyo
KENT °Kennedyvilleowonon
Millington
ororrlee
rtov
C
°Crempron
Sudlersville o
I
0 o Odessa
Middletown
or send
Smyrna
o Clayton
KENThe^móroleipsic
0g Cheswold
DoverN°. :y °little Creek
/ / orl Penn Deerfield Street
Abingdon oetomi' < Nt / ! gc
°ATLANTICFolsom oft
°Newtonwlle0landiswlle Egg Horb
Minol0l o Buena Cityook barons Norma° y\ °Richland$hdOh ° O ® \ OMitpaho vosenhayn Vineland\
Bridgeton©. °Carmel°cone^wmh
Millville© C,,,be,toodFpetono
CUMBERLAND°Cedarville
Newport Port EhrabrlhoO Mauncetown rcnei
Dividing Creel° teesburóp goDividingBen
Port
Church Hill er I `° oB°rrloy1U\(lf1remplevdle
W Y°min9 0 Camden 11 IMórydel 0
r° yende,rónl woododeo °Magnolia
Ocio Bawer
1290 ON YOUR DIAL
1GJD WATTSA SENSIBLE SOUND ..
°Dorot
oEe
A SOUND THAT CATERS TO THE ADULT LISTENER
REPRESENTED NATIONALLY by SAVALLI / GATES509 Madison AvenueNew York, New York
WTUXTHE GREATEST COMPANION A LISTENER EVER HAD!
NEWS:
MUSIC:
THE BIG "T"TELLS IT
LIKE IT IS!
TUX has a mature news staff. Up to the minute national and inter-national news - over 30 complete summaries received daily from theAssociated Press, all broadcast by professionals. News from the StateCapitol by a full time AP man plus reports from the Governor's specialnews line. TUX newsmen make regular checks with all police head-quarters and monitor all police and fire dispatchers for late breakingstories. Up to the minute sports, stocks and weather predictions for awide area are broadcast throughout the day. The big and small stories,you hear it all, on TUX.
We at TUX call it "Music too Good To Miss" and our listeners agree.TUX presents a variety of sounds, never stuffy, always entertaining.Beautiful music attractively orchestrated and performed by such greatsas Percy Faith, 101 Strings, Nelson Riddle, Jack Jones, and Perry Como.Everything from Burt Bachrach to Irving Berlin. Show tunes, happytunes, Big Band, Goulet, Streisand, Durante, they're all on TUX. Ourbusiness is SOUND, and the sound is great on TUX!
We at TUX value our advertisers. We strive for effective scheduling ofyour commercial announcement.
TUX stimulates sales without irritating your potential customer. Ourcommercials are never grouped together.
Your message is prepared by writers with 60 years of creative know-how.
A TUX salesman is an able, experienced friend who will help you planyour advertising budget.
When your message is heard in TUX TERRITORY - you get results.When you buy time on TUX, you buy increased sales for your business!
For an approximate cost of 87 - ONE THOUSAND listeners receiveyour impression at any one time.
WTUX FOR RESULTS THAT COUNT AND CAN BE COUNTED . . .
TUNE 1290 ON YOUR DIAL .. WTUX BROADCASTS FROM 1400 MARKET ST. WILMINGTON
.]
'
I~
_ í,
;' SEAFORD.:¡]] : , ...:.
,,, i % c._
.,.. -
-..^7...-/.7116^,43,116...r.::. _.-wmua..aFwss--duc2ewer..a^.'muc. ».
0,3
9n"l?9C ,..1 :Sass.
e-::-:..A--I
. : \,.-.-...
S.
ea
w,' -.' ;
/
j
-.-,/
LDOVER".
'/ DENTON, MD.-"
CS fL'::..^..ffi3.3'$iK.a"+... ;z
; \:%°
'./.
Pr
...,1
Í-_, /.,'; `.---..-^i.'-,
\-/
, c a .. RE
g- :
!
AIR FORCE BASEXiIIMIC.111..rtra4.4411.21~" .',444,44.1.11.14r1~4141142141111
v L
MILFORD..,-a,,..,.n<
V`1NTNE Pj 1tiU14-<
15 -22FpRM ..._.--'-'31- ,..
SUSSEXCO R GROSS -/" ;''. .
1yp?IOy 1NCOhE] ---,-
}°r`'\ -V.;_---- \ t̀ - ]]1 _
.'? ,SALISBURY ~
e -n :..-
`
C
REHOBOTH BEACH
r. ](. `\'__Y
,,
_ - - ',----- i
.i..::,jf \ ' 4:.4,'>/. f
a
l., ' ,, f+-WTHD: !.]l.rKET DATA
f'/'
i'sr -! / uticc
.
10.5 WI .k
THE NATION'S SUMMERCAPITOL-REHOBOTH BEACH1,000,000 SUMMER TOURIST
0.5 MV M
] M.:
SERVING THE CAPITOL MARKETfrom DOVER, the State Capitolto REHOBOTH BEACH, The Nation's Sumner Capitolfrom MILFORD, a Living City in the Lance of Plenty....
Si .
POPULATION 243,450I-iOUSEHOLDS 73,265S'ENDABLE INCOME 55,580,950,000T')TAL RETAIL SALES_$4,264,400,000FOOD SALES 51,008,800,000DRUG SALES $981,000,000GROSS FARM INCOME_S1,610,810,000
TEL: 302-422-7575WTHD, BOX 314, MILFORD, DEL. 19963
DEL -MAR -VA PENINSULASCALE Of MI18
0 S l0 1S g0
[NNAYLYANIALIM 7117L4ap-.lm. «W_
A4IlOWOOD
~Ta
l
QUEEN
I
P\ .Q 70i,%
rvMG
f¢J..i. MACNnonco
ZENDALL7ROVL
W
eAR CRM ZE
ee ISLAND
WALT.2 ISLAND
CODWm ISLAND
TON
Ynu
AAA%]LVRLS
SF~S,.GEOAGLTO
: 41- Seator_ ®
D I X se
Gvr
S U X1280 RADIO
Serving the Shore From Seaford
.1 Ni
ART .'DM
p2LIC LANDING
oN J
f6NDIG.T. /OA WIL
\Mr
are Bay
bTCOk CGR4.mW
SE TN
mC
owned and operated by
International alr Inc.
Seaford, Delaware
GEORGETOWN, DELAWARE
-zing Post . .
en án2 á)a143exº-Vet Coast
i :PC V'IY1..1 IGn `7ZT'TS
(
f
el Air etS'Ahcrd:on \
- t }"-)_,. _L[MORE
Dnr.,:.bt.reg -1 ,. '
-FORD
POTTSTOWN0
D,^LAWARE, (:iu..:tri7 oltanAENi'y YLV,,,Vlai r
-..ri-.r- GLOUCESTER
st,i, ,11il7,v/p"sa .3rose
CECIL \11y.a_ e weed. e. a
orc:at
PHILADELPHIA
_.27
r3vra de.O:u:: :s. cw
Elktonll
' Chestertown
f? i'iia'eWi'rLZ
Pottztown
.. 5._.... ..il.
.NEW
CASTLE
r/--"1 Or.derWL.rr
O lnddletaOdeew O
eM1bnIarad
D Salem
SALEM
O SmyrnaO CLrtee
DELAWAREDovernt
O C.mdee
KENTOPeltoa
Harlington. . A
Milforcl4Lincoln EllendaleGreenwood kilter: r ewe: } .
, reic14,d L12ehobo`áh1,ÍipachBridgeville 0 Dewey Beac `; ' I
. Georgetown z,SeafordSuzaziE,:z
s btillscoro r Bothanyi ;jedch,.Laurel .Dagsboro :., 1o``F;` ' TDelmar Selbyville Fenwi; . Is "-CIiv -,'-,..... :i .
ffell; Ee`
.1
Cedurille
Poet trerri.
CAMDEN
nammecwa ..
OPrtereu Sea.
r" -SOMERSET
Pte,a.e=rtli`
RoALtlild e,
Salisbury iBerlin
CrU4e1d.^
WORCESTER
&new HW O
CLm.o'. u. Wend
y.PP..tue
W,td./d,-
Ocean City
COVERAGE MAP DATA(WJWL 1000 watts coverage)
Population . ____ 650,1001 Million Summer Vacationers ____ BonusConsumer Spendable Income(add $000) .. -.--
____ _ _----
Retail Sales (add $000)Farm PopulationNumber of FarmsGross Farm Income(add $000) $ 325,752Cost of Feed Bought(add $000) $ 98,960Value of Products Sold(add $000) . __ __.__ _ ___ . $ 288,560
OCEAN
17.711.775..-
$1,584,280$1,394,232
94,70023,944
SOMETHING TO CROW ABOUT - $17,581 per farm familyIn Delaware and along Maryland's famed Eastern Shore, WJWL reaches the highest income farms ofthe eastern seaboard-the largest broiler -producing area in the world.
1C) QUIVERY DIAL - SUSSEX (DIM1Y'S BEST SALESMAU -- P oe i ADVERTISIII ;IDIOM FOR DELL4ARVA- .TJ!.ts!. 90 - RADIO F,
Isii0eiDCASTivG, INC.LYIOADCAST PARE
SUSSEX COUNTY
vit?, DEL.'
WJWL -- "RADIO SWELL"POULTRY AUCTION DAILY AT 1 P. M.
SUSSEX COUNTY NEWS 1STSUSSEX COUNTY'S 'ONLY I.'r.T1.n MEWS T;TJziFr'z'
i'i.ÚilráES S: I'.c_:á---
THE :>:71.-3 t±..i ,. i
Ar,..Y...V .J.
Christia,ta
vine
Parkesburg S. Coatesville
Oxford
°Rising Sun
arty Grove ()Zion Elk Mills
Cherry HilIOo
North East Elktoi
Port Deposit
n
KENT Galena
till PondO ° °Kennedyville
LynchMillin:
e Crume QUEEN ANNES
:down
JarlestowPerryville
I Chesa a e City
own Point
CeciltonO
Sudlersvill
OChurch Hill
PriceInglesi
O Hayden
oCentreville
Queenstown
vine Greensboro
O Ridgely
Hillsboro BurrsvilleO
O
oEmbreeville
KennettSauare
cr,rlo °^=-..rinRrleld ts.Media
r Swarthmore `°adale "'Glen Riddle. e GIDELAWARE Ridley Park. G'e olCery
U . 0,,,,"'"-Brooklawn, Chester 410 e ,pdle-- t f'aulsboroRunne_ í yAvondale -ttWest Grose O /orhlyn Claymnit'
Wiln HiltonBrandywine Jprs.O Elsmrre
Lewisville / Marshaliton EÁ° Rkhardson Park
EW CASTLE Newpn /-Stanton0 0
Newark New I omhi st-- Castle"'lix
WarwickO
oldsba'
AROLIN
wart Ott,'
IbDLOl1tSTER woodlwry
Tr.s°°r° " BlxI+epdupo Mantua. W
^^dncktnwn1 S wedesrorn\ p° ° Sewell
Welke HIII°11M r ` Rkhwood° F'ttmCaHa
Ewan i c ML-.-\ Glassbo, o
Auno Wlllyin`IavrtSharptown
Woodslown
Yorktown°
[11,.a,oAlloway
Canton 0Pleasant
Kirkwoodo
oSt. Georges
Mt.O Port Penn
Middletown
O5myjke.a`
KENT C+tyI
rlsKelton
U
ALBOTQueen Anne
Cordova o Dentono
Hobbs
mis Mills Matthew
EastonO
ford ChoptanOrappe
o Bethlehem
Preston° Federalsburg
Williamsburg
o Hurlock
Secretary
Fel:cnO
Nth
Hickman tiSUSSEX
I°Greenwood ()Ellendale
Bridgeville
r.oConcor
Blade::
LittleCreek
w Milford
O Lincoln I
1\ Maple Shade
anoint,. Ik(Wood!rnne °
<aktyn <.Ilinwwd. \ 1. uu1M
wa,imoni `~ odt°" Haddonfield ° Madtan_yr NadduiNl, 1
F.n ea,,pona 0,Lawnswie
Megnolr
Stre nord .Someñdole
San. o Cunwn
P,neHill* Bere:/CAMDENi
Monroeville `, . o°Danmwe Frank. die°
°Aldine
UMBERLAND
RornMyno
Milton
oGeorgetown
Sic
Atc°
ó Meith°^tlerlewn Waterford
°Ceder Beach°Brbdock
Elmo
Lumberton0
VincMkwm
Medford
New oUzbek &own. Mai,
ATLANTIC
o
Hammontona lone rolen,
Elmer
Bridgeton
oFoneacue
°Maleyo NIMINId
Vineland.5. Vineland
°Cannot
Lewes
Rehoboth
OakOrchards
Millchnrnn _ /l
°Elwood
Egg IYrOor
whitllps o
°Chalew,vth
Green Bank
o Lower Bonka Nei.Gretna
Pod Republic o
Pomona.pceuMlleo
Absekr
Pkasantvilk'Nov.'
English Creek o LinwaEalelo SCUINIIIe. °aMlee
own Landing
McKee City
CAPE MAYaG.eS+n
sien
oTuckahoe P.M*
`Petersburgo w o
Yr Lne
N. Wildwood
~Mood Coat
o NewWnville
Landisville
° Mirclele
84w o RknlerMoMlsyb
o Dorothy
o Colt
0.5 MV/M (Daytime)
0.5 MV/M (Nighttime)
CALCULATED COVERAGE CONTOURS
1600 kHz
Radio Station WKENDover, Delware
0.5 KW D, 1 KW N, DA - N
VooMargate City
oms aerl
Lenoke H
Forbad Rn
We
Barnep.lo
MUW,awken°
Ceder Run °
est Creek
.°
tlamc City
LTb
Prepared by
ROBERT L. PURCELLWashington, D. C.
Scale in Miles
IC lu 20 30 40 50
D23 on your dial
Harrisburg
Womelsdorl
Lebanon
It Lancaster 45c,
itll
GH'Sire ura
ORK s w Parkesburg
Red lion pGvZ
Dallastown1".y ce
yi. K WestKennett
Gr ve 9 yr
Oxforde Avondale
I-
Siewartstown"P Z PA.
WILMINGTON
----- ----Delta ~ NEWARK New
® castles
Reading
Pennsburt
own
Pot wn
0.5 Mv/v%eatC
y
lainbridge North Enst_ El
BALTIMORE
CoatasvtllP
Havre de Grace
Bel Air
Massey
Prepered byG. Russell Che -ribera
ConsultingRadio E. Televielon Engineer
DelawareCity
middietovyfl
Townsend
Smyrna
Dover
( Harrington
WestChester
PHILADELP IA
Pen nsville
Salem
V1i N R K
Imer
Bridgeton
Cedarville
Vineland
Port Norris
CAMDEN
Williamstown
Mrllville
Trenton
Arco
Richland
DELAWARE Cabe May CH
BAY
0 .1 MV M
Villas
Cana May
Pie
SDYr1Zee.
Avel
Stone
Witdyvcc -
Interference-freeService
over 275,00 Listeners in Four States
/
.' . ,,'+nt ['i nGOC
Mutual Radio Network
WILM1450 RADIO
WILMINGTON, DELAWARE
920 King Street`\ r yt wr Ill
SheriMn Roblrlfvebu NBo ertown.tfoEt wtnanstokittg' Ur`N á issingo`eóont a aKkinfettersvitle G° Shtlli t° Schaefferstown ReinhoklsOCornwaN/ - o Bi
Et`fn'tldpelandohoene ?Denver Adams
Brieáervillé' Stevens0 aRexrl.s
Brunnervitle o laLincoln ® Epheo
AkronrG LititzU°
® m ó,<<s6, Rothsv(ele
"' Neffsviile ®m, ' . mo9$ O
a f °'sterLeac °town® witmerrlount-ville °t3iusman
Ilsrs454vItLampeteWillow St
. °ridgeville
e°
If o
svilleO Fore
Aire
O
Abinade
rf
hit oNarsh1111
Otiver Beech-
T,;ºkLHI
/11
Geigertown /crwman °
'1mTerre Hill
Martindale O C
® IyB1eGo
acva
eMareville
()gttd tolnted
Ronk gGordro¡, r
m e
trosburg° Reffon
ogaNe
uarryville
LANoltwood
Delta
Cardiffhiteford
arlington°
Portill
vre de Gr
erdeen pelcamp
oPerryman
sville er Ford °oannao o Spring City ®Royefmfoord
' Elverson
townantown B leun ° O PIe111XYllle Norristrlle
oKimberton Valley Forge .0. Abin
io a Honey o GlenmooredeChester Sprs. '` And BrookConstrohocken2
I CHESTER Lionville0 Frazer pad; /rille
rseWa
weSVle Ex tono o Oo
OKinzer S Caot° oo . ©Downingtown'se ® Sadsbury-ós/ O ® Thorndale Chotwood
Hatboroer Square
UT) i
PHILADELPh(UT1
'e Gap ville ®m mo Modena DG / Upper Darby.. ,e,hristioncw® ,p Pomeroy ()Morton- O yy C¡r1e( _ x,15 W
°Barr Atglen o, o viii! MarshalltonOwestt°w" ©Media OO`
i'ovidence c Buck Run
oemu ()Unionville (DELAWARE
Cochranville Toughk Chadds For
wwood° Chathameqa Kennett Sqiii
ok
Chestero oo Marcus HoSTER West°Grovem Amortdalé hall °®
o
ti. K
Lincoln University L denb orklyn A d
oConowingoo o gChristiana° \e
Elk Mills CoSLiberty Grove
Elkton '¡.dew
o (/oo Bear
Charlestown North E st Delaware ity,e® St.Georgeso 1
Pey Pointm NEW CASTLE
ort Penn
ICIh ©cake City o rr
reelt
ugIassviueOP``otre9zieglervioe Ha to
°® ° '0 Pottstown 0Schwenksvill
S. Pottstown m ® oSanatoga Lansdale War
ONTGOMERY
r9
C
Bettertono Still Pond
w
m®Odessá
Warwick0 MiddletownCecilton® Townsend0
4^-
AMERICAN MAP COMPANY, INC.
° Edesvílle
R ail. r, ;1 ea, f(rar
°Kennedyville
Millington
()Galena
eyo
Crompton
C á rC! liNl o Barclay
Templev
Smyrna
a ClaytonKEN
Oxford® New0 ergo Hockessin Bellefonte 0 41BndgeporLondon O Edge m Holly Oak
Nottingham() W¡Imngton dNI rm Vownrl Lewisville° Brandywine Sprs_0 0F2° 'i,i'- - ó:
Rising SunMarsnal"onm o0°jffiéfe
ECIL ® Stanton() w,ImingÍdn
Cherry Hill° Newo KKKK sewoo G Mani,
SwedesboPenn Gro
árneys Pt.
(302) 654-7771
rdeMo ~ MéÁirdpNqeó Qo lahaskPeñn,n r PrTelford
©Buck sltam Titvit,krmg
Prince
°ChaifontltstoNm uli
® lamison Tredto
Newtownm vYardlasyewnp Mrrisvili.`' r,r ;
ghornrta .Levittowno
Moor
CaOa C°IlinQe Audu
Wo r'Slvze Soe¡ mlawnsirb Í oaiem® Ash la
uls o0w Oa
owno Hartfor
en Vinwood
m\®Marlton
Claksboróe'oO4©wooHtsborYIfoQ®wlnod G°t MickletonOMant°ua® B/aCr
®Pine'Muq,ca
BarnsboroOSeweu o InochHill A
CDH'y® ©Pitman CAM
ye Rlchwood0 Sicklerville0Z o Glassboro@oDeepwater Harrisonville Williamstown®
Shorptown° ® "-Clayton®Pennsville óskoo Monroevillec
SALEM G ÓOUCEST
Woo,' Frankllnville 0 °lonv'
,Salem®Alloway
Quinton()
Deerfield Str
HÓ9r dge°Seabrook Farms Norma o
Shiloh m oConlon° e Rosenhayn
Bridgeton0 °Car
Kenton o eipsico
Ch IdeswoDover 1
o Hartly . o Little Cr.
Wvomtna W Camden Oil
o Greenwich
FairtonoM
CU
ElmermNlona
0.5 MV/MMi
ó,Nold
etlinp® Jocks
N oChesilho °Wateredar Brook
°Elmlow H
OAFol
oNe
I
®Landisvill®Buen
O'
eland
MBE- 0.1 MV/Mwporrt Port Eli za'-
Mauri
Dividing Creek
Fo tesc é°
Ie@
NedarDle
man
Dorothy
tell M.
sh
St.
co
oscl'esr Tuckehoe
Belleplaincils (Do
,k0 rs0Eidtwo "'oozy.
-,V)0
rh,
The WILM -- RADIO primary metropolitan area covers a population of513,700 people; 151,270 households; with Comsumer Spendable Income of$1,521,434,000 and Retail Sales of $901,287,000; owning and driving over200,000 automobiles.
0
COVERAGE
, Slriln ce.....,M1.ce....., Tamaqua*ablaut ~ay CIO,
I Nu.6n Ay
"Rt..Mnae,llle
` vdbr Vlw POTTS VI
Ors. EI.Iw, D.ddarn1.14.1VIll1 Wulf
FBme Gnat( Ly..n Wlllla.yaan
I EBANONNAtIRHV fr.d.l.d.+..eL
A.nllIe BI.N.d My1111....' \ LEBANON' Maya Sd.oR,;BURG "+ C.r..dl
Nwmel...wMIYdw. tANCAS'ER
ElleirNwn M."1edUFI
boot Joy
FYN« c.j.wI lie
ORKreel.
>be DoiGlen
ERI LAST
Bea
IÁLTIMOR
Mows.
y r.r.E ARUNDEL
lGTON/CAurtMan
,),1w..111
AMRTON MM.dre/ o.aeWalmnport
LEHIGH EASTON(J.drarnlllo Erro
I N.... BET LEHEMBERKs
ALLENTOWNKuf.fwn Eealew
Sl...i..11lo AlVrnbFl..eadLa:~
Tsy1e Belly
R°I."'Ie READINGSAiI l Ir.pen
Aa..s..n
Ele.l.Tare
Mow Holland
E. EYoswlIle Mrkarl. "\Il.yl
MNlww.SAIMeee
CHESTER MONT&OM
Spine CIO, Wart1lwren111e
Char/ad YardMambo
la
IIw O,.ve blael/Es..y Bl.al, C.d.Aehen
STER w.r ofº 1.labor, C..t.vlllc 'QE
º Mi. /bllyC...e.a wrcB... o PHILAD L AQ.veyvlll. abandon
wr Ora.. K. Sq. CHESTER CAw.n N M.dlo.
L.v Velloy M0^laO.0ºP 5 E. O.a.K.
Born.rivl I I.
Gallo
Cardiff
HARTFORD
Frinu fr.d.rid
T MAR YS
BEL AIR
Awndel' --\ L.
FwleveO.Iva . I ~leyiMarlll. Mar.l.elIr.. GLOUCESTER Owl
nuS..CECIL WILMINGTON~ark F.av.11l.
, ELKTON NEV. ~wr...;.. ... / fAC1ic SALEM
FENT
C.narvl I le
.I EN ANNES Gi..niaro
0.1 MV..
SALEMo..Inr..
DOVERWycombe
Harl,.p.on Mllbrd
: 5'.l'`.I Mllron_ARC)LiNE ' lwa
Seaford Georg* Mod,
«''';111N
VINELA
SOMERSET
Le,dl,.pFloo...rvlll.
# duel moo1WIldneod
C4. May
UNIONEIE.isf.
Nal, t Id
..IDOL ESE. .
ATLANTIC C
Ot.o,, City
Rlch..a.d
Perth
HIpA
Mock Itor.
Y
DIAL 1150 5,000 WATTSDAY AND NIGHT
FEBRUARY 15, 1971
0400-O432 E.S.m.
DX Special
WDOVNOW 5000 WATTS
MARYLAND
WDOV DOVER, DEL.COVERAGE
MAP1410 KC 5000 WATTS
BALTIMORE
COATIVILLE WEST0 SCMESTER
--"--...."..1 NE WARNWNERIDEE
ELKTDN .
AR
MEETERTOWN
iSMYANA.
DOVER
HARRINGTON'MI.EORI
BRIDGE VIL LE
PHIL ADC L PNIA
DLASSBORO
11114IDOETON
11.
SEAFOF.
CAMDEN
NAM11TON
VINELAND
DEL40401 BAY
K
SELBY vil LE
1(111
ILLVILLE
AN CITY
ALE
EGGMARACA
CITY
TRILLE
WILD WOOD
COVERING ALL OF DELAWAREPLUS half of Maryland - Southern New Jersey - and Southern Pennsylvania
DOVER, DEL. RE. 4-5816