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SAWRAJ

MAHINDRA &MAHINDRA LTD..

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ORIGIN OF THE WORD SWARAJIn Hindi, the word SWARAJ means Freedom from Bondage. Since P.T.L.

was the only first largest tractor project in India, moreover fully based upon

Indian technology. So SWARAJ was appropriately chosen as its brand name.

SWARAJ GROUP sells its product under this brand name.

POSITIONOF SWARAJ PRODUCTS IN MARKET

With more than 2 lacs of tractors & harvester combines operating in

Indian farms, SWARAJ are now a well-established brand name in

country. SWARAJ is now an internationally recognized name in the

developing world.The products ofSWARAJ are not only restricted to

Indian market but they had entered in international market. SWARAJtractors find an important place in developing countries like Ghana,

Tanzania, Zambia, Kenya, Sudan, Uganda, Indonesia & Malaysia, etc.

they are also sending their combines to South Korea having first A.C.

cabin combine in India. Long way back, they had also transported the

machined rims to Japan, a project millions of dollars.

CO MPANY PROFILEuu

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HISTORYu.

SWARAJ HISTOR

The Indian Tractor Industries, as it is now, is a major segment of its

engineering industry. However till 1974, Indian firms assembling semi

knocked down (SKD) kits in collaboration with foreign manufactures met

the tractor requirements of the country largely through imports & partly.Though the first Tractor Company was set up in India in 1960, but the

growth in real terms started from 1974, when the government banned the

import of tractors. Today India is the largest tractor producing and

consuming country. In an effort to reduce imports & develop indigenous

technology, the government, permitted setting up of the major

manufacturing companies.

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PRODUCTS

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PRODUCTS & SERVICES

4/3Wheelers

Pik Ups

LCVs

SUVs

CARS

Used cars - Purchase, Sale andFinance

UVs

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PRODUCTS & SERVICES

Farm Products..

Agro inputs and services

Engines

Farm Implements

Tractors.

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PRODUCT CHARTuu.

GOODS

VEHICLES

LCVs

LOAD KING

SUPER

PICK UP

VANS

MAXX

PICKUP

BOLERO

PICK UP

3 WHEELERS

CHAMPION

ALFA

UTILITY

VEHICLES

SUVs

SCORPIO

BOLERO

SEDANS

LOGAN

MUVs

MAJOR

INVADER

MARSHALL

COMMANDER

FARM

EQUIPMENTS

TRACTORS

ARJUN

D3 TURBO

TRILLING

MACHINES

BACK HO

LOADER

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MAJORCLIENTS

Indian Army..

State government departments..

Transporting companys

Travel operators.

Fruits & Vegetable traders.

Indian Public

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ORGANISATIONAL STRUCTURECHAIRMAN & M.D

FARM EQUIPMENTSECTOR

INTERNATIONALOPERATIONS

HUMAN CAPITAL

STRATEGICSOURCING

AUTOMOTIVESECTOR

CENTRALMANUFACTURING

ENGINEERING

R&D AND GLOBALPRODUCT

DEVELOPMENT

FINANCE,ACCOUNTS& IT

ENGINES

EXECUTIVEDIRECTOR & CFO

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MANUFACTURING FACILITIESu.

KANDIVLI

NASIK

ZAHEERABAD

IGATPURI

HARIDWAR

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MAJOR MILE STONES

1945-started business with a franchise for assembling jeeps from willys

u.s.a

1955-went on public & m&m shares were listed on b.s.e

1979 -received a license from Automobiles Peugeot, France to

manufacture XDP 4.90 diesel engines

1995-technical collaboration with mithsubitshi japan for manufacturing

L300 mini vans in india.

2000-utility vehicle bolero launched.

2001-tied up with renault for petrol engines.

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MAJOR MILE STONES

2002-new generation ,world class suv SCORPIO launched.

2007- Mahindra Renault, a joint venture between M&M and Renault

of France launched the Logan in India..

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RECENT NEWS

Ranked among the top 10 Indian Companies in Global 200:Worlds Best

Corporate Reputation list.

Got the Japan Quality Medal.

Launched Indias first wide body sedan car LOGAN in cooperation with

Renault France.

Scorpio V Series was introduced with mHawk Engine and a wide array

of smart features..

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FUTURE PLANSuu

A new SUV called Ingenio is going to be launched by the end of 2008.

Mahindra is gearing to introduce its scorpio SUV

In north America.

Mahindra is on the move to acquire PUNJAB TRACTORS LTD...

Agreement is made with International Truck & Engine Corporation U.S.A

for manufacturing Heavy Trucks

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UNIQUENESS

Third largest tractor manufacturing company in the world.

Largest manufacturer of MUVS ,offering 20 models.

Largest manufacturer of tractors in India.

Leaders in utility vehicle sector.

Market leader Farm Equipments

Plays a major role in Army Vehicles segment.

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FINANCIAL RESULTS

REVENUE RS.26600.1 CRORES(USD 6.7 bln)

NET PROFIT-RS.1571.1 cr(USD 394.5 million)

EXPORTS;

Tractors:8533

Engines: 31922

Utility vehicles:12359

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THANK YOUuu.