Post on 15-Apr-2017
Predicting the Future of MLS LocationsTrey Belew, Brian Moore,
James Moore, and Mike Oczypok
Prediction
Current major US sports markets will end up as finalists
Our Guess:Phoenix
San Antonio
Austin
Oklahoma City
St. Louis
Memphis
Methodology
DataFrom: Census, American Community Survey, Wikipedia, Google
Used DataPopulation, Income, CBSA Codes, Lat/Lon, Team Locations
WhyPopulation and Income main predictors for expansion
Methodology Continued
OutliersCalculated outliers for MHI, MFI, PCI, and Total Population in order to
filterdown list of citiesFormula: Mean - 1.5*standard deviation
SiteScoreWeighted table of MHI, MFI, PCI, and Total PopulationEach factor given equal weight of 0.25
Current MLS CitiesCurrent MLS Cities
Predicting Future MLS Cities
Predicting Future MLS Cities
Notable Expansion CitiesPhoenix, Detroit, St. Louis
Increase Geographic ExposureMore teams in:Southeast, Midwest, and
Southwest
Comparing Currentand Expansion CitiesTakeaways
Every metro area with a Top 10 site
score already has a teamNYC and LA have two
Several areas suffer from alreadyhaving teams in the state
San Diego, Pittsburgh, San Antonio
Looking Back and Moving ForwardPrediction Limitations
Some expansion cities are too close to current cities to be feasible options forexpansion
Qualitative considerations such as between East and West divisions
Improving Future ModelUse CBSA Codes to filter out cities within a
certainrange of each other
Looking Back and Moving ForwardPrediction Limitations
Some expansion cities are too close to current cities to be feasible options forexpansion
Qualitative considerations such as between East and West divisions
Improving Future ModelUse CBSA Codes to filter out cities within a
certainrange of each other
Wrapping UpConclusion
Further expansion into Midwest and
Southwest
Source Data
Populations, Age, Gender, and Race BreakdownsProfile of General Population and Housing Characteristics: 2010 - U.S. Census
Income and Insurance InfoSelected Economic Characteristics - 2014 American Community Survey1-Year Estimates
MLS CitiesWikipedia.com
Latitude and LongitudeGoogle.com
Questions?