system 1 google 0502 r readers can't go to the case or the
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ace?" + What to ask during the interview?? Ask questions that will give you facts that might not be available from an article/ research results Eg. "What kind of statistics do you keep? May I have a copy?" "How many businesses are involved here?" + What to ask during the interview?? When you ask a question that doesn't let someone answer with a "yes" or a "no" you usually get more information. +REMEMBER!! Your readers can't go to the case or the project or the site, so you have to "bring it to them." + THE ANALYSIS PHASE + Put all the information in one place. You have to put all the information together where you can see it and analyze what is going on. + Divide the materials on sections and find the pattern Try to figure out what is really import
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