Helicópteros y Vehículos Aéreos Nacionales, S.A. de C.V.

Index

1. Introduction

2. Corporate Name

3. Organization Chart

4. Basic Purposes

5. Strategic Advantages

6. S W O T

7. Market

8. Services

9. Current Situation

10. Development

11. Strategic Objectives

12. Key Success Factors

13. Statistics

14. Conclusions

Index

1.- I n t r o d u c t i o n

Helicópteros y Vehículos Aéreos Nacionales S.A. de C.V. (Helivan) is aMexican air taxi company established in 1996 with the aim to competeand regulate economic indicators of the until those days, closed andspecialized air taxi market (off shore, seismic, fire fighting, ambulance),offering a company composed of professionals with extensiveexperience in the industry and with state of art equipment andtechnology, giving special emphasis on a client oriented service.

In these fifteen years Helivan has positioned itself as the leadingcompany in the Mexican market to compete and win major contractsundertakings established before, maintaining its operations on the rundespite the global economic crisis of 2009.

1.- I n t r o d u c t i o n

Since the start of operations, Helivan has had a growth based on targetobjectives and its execution capacity among the variety of servicesoffered; as well as the distinguishing advantages of the organizationsuch as value added to our costumers in all services performed.

Due to strategic analysis, Helivan decided to enter the market of airtransportation specializing in countries of South America. So Marketdiversification is a key success factor, consecuently the company hasbegan an incursion in new international markets working together withbusiness partners to design proposals for clients in South America.

1.- I n t r o d u c t i o n…c o n t.

2.- C o r p o r a t e N a m e

2.- C o r p o r a t e N a m e

Trade Name : Helicópteros y Vehículos Aéreos Nacionales, S.A. de C.V.

Date of Constitution:

Society Type:

Offer dependable services of quality and safety in air transport operations through:• Modern equipment• Technology use• Well trained personnel with extensive experience

Mission:

July 3rd 1996 (15 years of activity)

Privately Held Company

Acronym: Helivan

3.- O r g a n i z a t i o n C h a r t

3.- O r g a n i z a t i o n C h a r t

4.- Main Objectives

4.- Main Objectives

5.- S t r a t e g i c A d v a n t a g e

1996

Aircraft Types Operated

Professionals with more than 20 years of experience on the field Crews with domestic and international experience Continuous type training and special operations Support of rescue programs to the civil population Extensive experience of pilots and technicians in flying type aircraft

Bell 407, 412 ep Sikorsky S76 C+ Eurocopter AS 350B3 Eurocopter EC-135

Helicopters

Falcon 900, 50 y 20 Grumman v Beechcraft 1900 D Lear jet 60 y 45

Airplanes

Hawker 800 XP Super king air 200 Cessna 210 Citation ii

5.- S t r a t e g i c A d v a n t a g e

6.- S w o t

Increasing customer’s needs of aerial transportationservices

Customers market strategy focused on potentialabilities of the company

Customers limited capacity to acquire this kind ofassets

STRENGTHS WEAKNESSES

Limited capacity and quality of domestic suppliers Commercial opening of market

Word wide economic crisis (cyclical) Lack of specialized technical personnel Weakness of public finance Increasing and generic public regulations

Experience and personnel availability Focused on customer’s satisfaction Free development and support to enter

international markets Strategic alliances Narrow institutional relationship with its

customers Market knowledge Effective projects administration Safety systems adoption

Insufficient work capital High personnel rotation Structural paradigms Customer’s high requirements on the task

force Accounts receivable recovery

OPPORTUNITIES THREATS

6.- S w o t

7.- M a r k e t

At present time, Helivan faces a highly competitive market shared with companies wellsupported with operative efficiency and international standards, that frequently offerintroduction prices below the national reference.

The company keeps its place on the market thanks to its extensive experience, accountability ofits personnel and the close institutional relationship with its client. The knowledge of the mediaand the adoption of safety and quality management systems, as well as the strategic allianceswith foreign suppliers can be pointed as their main strengths.

The main risks faced by Helivan on the market are: the greater dependency of a single customerwho is mexican government and the lack of financing resources which reflects in a capital workdeficiency.

The contracts celebrated by Helivan with its customers (mainly Petroleos Mexicanos “PEP”), areaffected by high costs on exchange rate, since most of the operations are made with foreignsuppliers; also “PEP” does not handle payments in advance to support required services.

7.- M a r k e t

8.- S e r v i c e s

8.- S e r v i c e s

All our services are legaly supported by contracts to assuring goals in the service and also diminishing legal risks.

9.- C u r r e n t S i t u a t i o n

9.- C u r r e n t S i t u a t i o n

10.- Accomplished Goals

Despite significant increase in flown hours in recent years, we have not had any incident.

This is the direct result of the commitment of Helivan to maintain high levels of safetythroughout its operations, by establishing strict control, safety procedures and training for allthe personnel (pilots, maintenance technicians and dispatchers) and the administrative supportin their respective specialties and skills as well as control procedures and safety management.

Helivan under its master development plan, established in previous years, won by publicnational bidding, two new contracts with Pemex Exploration and Production such as contractnumbers 428228805 and 428228806, valid until November 2013 the first and February 2014 thesecond one.

Additionally, is convenient to point out that first step to implement SMS has been taken such asCEO commitment and training of main directives in this subject.

10.- Accomplished Goals

11.- S t r a t e g i c O b j e c t i v e s

ACTION LINE

3. Participating in diversified markets, offering New services and integral solutions.

4. Integral personnel development.

5. Improving support for customer service

1. Expand participation in the national market .

2. Exploring the participation on international Markets.

11.- S t r a t e g i c O b j e c t i v e s

12.- K e y S u c c e s s F a c t o r s

Leadership In Market. Strategic Alliance With International Suppliers. Flexible Management. Fleet availability. Experienced And Well Trained Pilots And Mechanics. Knowledge Of Air Transport Market. Risks Management. Control Of Operating Costs. Leadership In Market. Client Satisfaction. Long Term Contracts. Market Diversification. Development Of International Market. Quality Culture. Continuous Improvement of Business Operation. Results Based On Plans, Programs And Strategies. Close Communication with customers. Improvement Of Safety practices, (TRM for entire staff).

12.- K e y S u c c e s s F a c t o r s

13.- S t a t i s t i c s

13.- S t a t i s t i c s

Flown Hours Billed in 2009

00:00

120:00

240:00

360:00

480:00

600:00

720:00

January February March April May June July August September October November December

13.- S t a t i s t i c s

Pilots and Technicians in Helivan

0

5

10

15

20

25

Pilots Technicians

0

1

2

3

4

5

6

7

8

9

Less than

a year

1 Year

2 Years

3 Years

4 Years

5 Years

6 Years

7 Years

8 Years

9 Years

10 Years

11 Years

14.- C o n c l u s i o n

Helivan, throughout its trajectory has directed its efforts to be placed at the avant-garde inair transport services, and seek of a constant growth and to diversify, because the companyhas developed expertise to offer a wide variety of services to its customers.

The strategy of the company is to reach a sustainable growth with an efficient operationthat will allows a greater financial yield for its consolidation.

14.- C o n c l u s i o n s