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%ompany Type 7ulic ;imited

Buyer or Seller Seller

%ontact Info

7hone> ?+0)0(:):)()0 "ax> ?+0)0(:):)56

!mail>ataindustrials@atapk.com 9A;> http>www.atapk.com

Selection>

They select people on the asis of their 1ualification and skills in order to meet the

strategic usiness goals of their usiness. They also strictly follow the !!< and &

policies during the selection process.

Bata comprises three divisions>

PRO#CTION$ MARKETING AN AMINISTRATION%

It annually produces more than ) million pairs of leather, ruer, canvas and 7C%

7lastic footwear of high 1uality.

Bata pur has its own tannery where leather of high 1uality is produced and is eing

consumed ion the manufacture of footwear of all kinds of cater to various marketing

segments and exports .In accordance with the expansion program a new modern unit at

maraka , =ultan road ;ahore was estalished in )+*( which produces highlysophisticated leather shoes on the most modern machines .likewise the company ,eing

leader in the market ,has future plans of further expansion esides updating existing

auxiliary operations like 1uality control laoratory ,product development department

and engineering workshops, etc.

ESCRIPTION O& "ARIO#S EPARTMENTS

There are many departments in B7; which are descried under elow >

).7ersonal department ."inance department

:.7urchasing department (.=arketing department

/.

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+.7lastic factory ).Auer factory

)).4esigning department ).;aoratory

):.=erchandi#ing department )(.%osting department

)/.Training department )6.4istriution department

PERSONNEL EPARTMENT

The organi#ation3s effectiveness depends not only on how it is structured ut also on

how well its personnel are selected, trained, directed motivated and evaluated. The

personnel department of Bata shoe organi#ation well aware of its responsiilities selects

the 1ualified, experienced, hardworking and persons after oserving them from different

angles.

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;

The company mostly ac1uires raw material form different usiness people dwelling in

7akistan. Eenerally, its local purchases are Buckles, Straps, lashes and chemicals thatare used in production of leather, ruer.

I=7

&s mentioned earlier the company makes all out efforts to get raw material within

7akistan, then no other option left except the import of that re1uired material from other

countries. The imports are done through letter of credit which is the safest way of doing

international usiness.

Mar'(tin)

=arketing programmes that identify and satisfy customers needs have always een a

top priority in the B.S.

In this process several chemical are inDected in hides whi# ecome slightly. Theselimed and moisturi#ed hides can e kept in stores for a long time. These chemicals

inDected hides are also called wet lue leather.

4!;I=I2E>

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That process is contrast to the liming process where inDected chemicals in liming

process are deDected from hides so that these can e utili#ed for shoe manufacturing

purpose.

S7;ITTI2E>

In this process skins and hides under0go splitting to reduce thickness.

4A8I2E>

Here drying up process of skins or hides is done. =ostly two or three methods are

used to dry up the skins and hides.

48I2E>

The needed color is given to the skins and hides in this process. Eenerally lack, dark

rown and light rown colors are given to the skins and hides. The dying up process

ends up with the finished from of leather."inished leather is transferred to leather store

wherefrom it is forwarded to leather factory according to the re1uirement of this unit.

.

PRO#CTION EPARTMENT

;!&TH!A "&%T

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;eather factory consists of several departments, is a crucial mechani#ed unit of Bata

shoe organi#ation where different components of the shoe are prepared and

cominations of these components ultimately produce the shoes. &lthough leather shoes

are produced in leather factory yet two types of sales are used in manufacturing leathershoes.

iF Auer sole iiF ;eather sole

If the ruer sole is re1uired to produce a leather shoe that sole is ac1uired from

ruer factory.

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Bata Shoe 0

aF &ny particular shoes

F the total factory half year production plan..

To reduce costs, while maintaining or improving 1uality. The asis of all our costing

is the seasonal production and sales estimates, which tells us the production, deputies

and price and profit, adrift, article0wise.

The retail sale price of our shoe comprises component for>0

aF =aterial

F ages

cF !xpenses

The total of these makes the retails sale price.

Inno*ation!

The company operated a department solely dedicated to following emerging trends in

fashion. This enaled Bata to continue to cater to changing customer tastes. He pointed

out that although the company initially estalished itself selling school shoes, it was

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now 1uite settled in the markets for men's and women's footwear as well.He also said

that the company was expanding its outlets to provide customers with more choices in

stores. 7arking lots were also eing added so that customers could shop at Bata more

conveniently.Thank you, come againKThe company has also made a conscious effort toimprove customer service.

Product (!i)n

International designers and technicians conduct advanced product research and

estalish strict 1uality control procedures. The focus is on introducing new and exciting

products which are competitively priced and give value for money. hether it is new

product or design, Bata's strength lies in worldwide gloal presence. hile local

companies are self0governing, each one enefits from its link to the international

organi#ation.

To remain at the Top, Bata India invests sustantial amounts in developing new

concepts and designs which set standard for the industry. Its recent reak through

products under its LBata TechL rand is the result of untiring efforts of its 7roduct

4evelopment 4ept.

Mana)(m(nt

=.Imran malik =anaging 4irector

%arlos &lerto 4irector finance

=.Aashid Head of HA

Syed &sad &li 7urchase manager

$il Hassnain Aetail manager

i# &hmed holesale manager

=rs.Sa1i 7roduction manager

Hammad Madir Muality assurance

=.Damil %hief enginer

2aeem saad =alik 7lant manager

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=.&mDad khan 7lant managers

Tota+ ,ua+ity Mana)(m(nt

Bata Industrials is devoted to the highest level of 1uality management systems. This is

reflected in ourISO -/accreditation initially awarded in )++6.

e are convinced that all of our usiness relations play a vital role in managing the

chain of 1uality. Suppliers, distriutors, our own staff of course and N last ut not least N

our customers. e have therefore deployed a comprehensive total 1uality philosophy

that affects our organisation, processes, activities and interests. This enales us to

maintain and continuously improve our high level of performance.

Bata Today....

Serves ) million customers per day

!mploys more than (, people

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of that day. That type of thinking has een the driving force ehind the Bata Shoe

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using the latest e1uipment and machinery to meet the customers demand and to provide

them the product they need. Bata to achieve competitive advantage inBata- products

over the competition in the area of 1uality, prices and sales appeal.

7roDect =anagement in materials management, service

management or oth.

materials management is the primary form of proDect management, service

management is a recent addition to the proDect management portfolio. Increased

competition among companies in the recent times has resulted in additional

responsiilities eing added to Dust aout every 7= portfolio.

Services management is one of the areas an operations manager is usually expected

to look after. It is not unusual for